Zeusblog

As a copywriter I’m always terrified of missing a typo myself, but always very amused when I see other people’s public spelling mistakes - I believe it’s called schadenfreude. So following on from Rick Stein’s effort, I’m pleased to share with you some banners I saw in Birmingham at the weekend. These had the added amusement factor of being very large spelling mistakes and having one mistake repeated on the larger banners and a different one on the smaller one. The lesson for us all, clients and agency, is always check your proofs - because the printer won’t!

As a special bonus, while it’s not strictly a spelling mistake, I saw this sign in Bude recently. It made me laugh because whichever way you read it, it gives entirely the wrong idea about visitors to Bude.

I saw this ad on the tube and thought it was a very neat way of telling the public that people like me will be running the marathon on the 25th April and causing lots of disruption. Well done whoever did it.

Yesterday on the way home from Cornwall, my family made our usual detour to Padstow to grab lunch at Rick Stein’s fish & chip shop.

Now if I was the most famous fish chef in the country, I’d make sure that the specials board in my chip shop didn’t contain any spelling mistakes - but then I’m a copywriter
More importantly, if I were the most famous fish chef in the country, I wouldn’t serve cod in greasy batter.

On our previous visit, the fish was absolutely sublime, so come on Rick - sort it out!